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Qualmark is New Zealand tourism's official mark of quality and the world's first integrated quality assurance system. With many accommodation and tourism operators currently licensed to carry the Qualmark, you can book and buy with confidence knowing that each operator has been independently assessed as professional and trustworthy.
The Qualmark can also help you identify quality places to stay, things to do and ways to get around thoughout New Zealand.
Whether you're looking for a luxury hotel, a family motel, a budget backpacker, a homely B&B or a spacious holiday park, the Qualmark identifies quality assured accommodation suitable for any type of traveller.
Every accommodation provider registered with Qualmark has undergone a rigorous assessment and licensing process to become part of the Qualmark licensing system. They'll meet your essential requirements of cleanliness, safety, security and comfort; and offer a range and quality of services appropriate to their star grade.
If you're after things to do and ways to get around, Qualmark endorsed visitor services, transport and visitor activities are the smartest choice, from abseiling to yachting, art galleries to wilderness walks, and from coaches to limousines.
The growing number of Qualmark assured tourism businesses have had the many features that make up a quality customer experience assessed against up to 400 robust Qualmark criteria.
Please click here for information on the Qualmark grading system and to learn how Qualmark can help make the most of your trip to New Zealand.
Qualmark, "Assisting businesses to be their best. Helping visitors buy with confidence".
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Acceptable. Meets customers' minimum requirements. Basic, clean, and comfortable accommodation.
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Good. Exceeds customers' minimum requirements with some additional facilities and services.
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Very good. Provides a range of facilities and services and achieves good to very good quality standards.
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Excellent. Consistently achieves high quality levels with a wide range of facilities and services.
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Exceptional. Among the best available in New Zealand.
Endorsed
Professional and trustworthy.
Applied For
Undergoing assessment.
Find out more about Qualmark – 100% Pure Assurance.
All businesses that display Qualmark star grading or endorsed logo are assessed on their environmental performance. For a Qualmark business to be displaying the additional green Enviro-logo they will be performing well in environmental practices and engaging in activities including energy efficiency, waste management, water conservation, environmental conservation and community support.


